$20K in new business in 6 weeks
First job from Google Ads in 8h: $1.57 ad spend
More jobs than Angi, Thumbtack and Yelp combined
Visible in Google Map pack in all service areas after 3 months
First job booked in 8 hour
First job booked in 8 hour
First job booked in 8 hour
for LOCAL Contractors
There's more demand in your market than you're capturing.
Customers are searching for exactly what you do. Most of them hire someone else not because that contractor is better, but because they're more visible online.
The LDC Framework fixes that.
Book your free strategy call
Takes 15 minutes. No pressure. No obligation.
$20K
New revenue in 6 weeks, drywall contractor, used to rely on Angi
$1.57
Ad spend to land the first job, 8 hours after we activated a new ad
+2 crews
Hired 4 months after starting with us, still booked 5 weeks out
3 months
Average time to rank on Google’s Map pack across all service areas
The Problem
Customers can pick a contractor from 4 surfaces on Google. You’re probably showing up in one.
People in your service area are searching Google right now for exactly the service you offer. Roofing, flooring, HVAC, painting, remodeling, plumbing.
Google shows four separate surfaces on every search: paid ads, the local map pack, organic listings, and AI-generated answers.
Every customer picks one business from one surface. If you’re not on that surface, you didn’t exist in their decision.
Businesses visible across all four surfaces capture 60 to 75% more demand than contractors only visible on one.
Sound familiar...?
Paying for shared leads on Angi or HomeAdvisor, competing with 4 other contractors before you've said a word
Running ads but only showing up once while a competitor takes three spots on the same page
Feast-or-famine months that depend entirely on how many referrals came in
An agency that built a website and some blog posts and called it done
Each of those approaches captures demand from one surface. The rest flows to whoever shows up everywhere else.
THE LDC FRAMEWORK
The Layered Demand Capture Framework
The LDC Framework is the fastest method to capture existing customer demand across all four surfaces on Google.
01
Conversion Layer
Your website gets optimized before we scale traffic. A site converting at 4% instead of 2% cuts your cost per customer in half across every surface. No website? We’ll build one.
02
Sponsored Results
The fastest path to revenue, your ads capture high-intent buyers immediately. Generates revenue from week one and gathers data that informs every other layer.
03
Organic Search
SEO optimized blog articles capture research-phase demand with content that compounds. Free traffic that lowers your cost per new customer.
04
Google Map Pack
We add location-specific service pages to your site for every city and neighborhood you cover. More local pages means better ranking on Google Maps, not just one city, every city.
05
Authority Building
We create backlinks from local and industry-specific directories that signal trust to Google. Lifts your organic rankings, strengthens your position in the map pack, and primes your visibility in AI answers.
06
AI Overviews
The fastest-growing surface on Google. Built on the authority and content already in place, no extra spend required.
No other agency offers the LDC Framework. It’s proprietary to Sure Shot Systems.
Still Skeptical?
This works even if…
01
You tried Google Ads and lost money.
We leave nothing to luck. Our manual targeting approach is built differently, and we’ve turned around accounts that failed with other agencies. The methodology matters more than the platform.
02
You tried SEO and saw nothing.
Generic SEO without local intent targeting is visibility theatre. The LDC Framework builds organic presence around the exact searches that convert to booked jobs in your market.
03
You hired an agency and got nothing to show for it.
Most agencies cover one surface, assign a junior coordinator, and lock you in for 12 months. We cover all four surfaces, Ben stays your direct point of contact. Our clients saw more new revenue in 3 months than in 18 months with other agencies.
04
You don’t have a big marketing budget.
The LDC Framework is sequenced so Month 1 pays for itself. Most clients see their first direct leads within 7-14 days. The first layer funds the next one - you don’t need to spend everything upfront.
05
You’re already busy and don’t want more volume.
We can pace the ramp and focus on lead quality over volume - higher-value jobs, less price shopping, better customers. Predictable lead flow makes it easier to hire and plan.
What You Get
Everything you need. Nothing you don't.
30 new customers every month, starting in as little as 7 days. If we don’t deliver, you get your money back.
LDC Framework strategy built for your specific market and service areas
Content strategy to capture organic, research-phase demand
Website conversion audit and fixes before we drive traffic
Month-to-month model, one focused objective per month, in sequence
Local SEO and map pack optimisation across all your service areas
Ben (the owner) as your single point of contact throughout
Location-specific pages that expand your map pack footprint
Transparent reporting - you always know what’s working and what it cost
Month-to-month. No long-term contracts. Pause or cancel anytime.
Find out if this works for your market
Ben takes every strategy call himself - which means spots each month are limited. On the call he’ll look at your market, your current setup, and tell you exactly what the LDC Framework would produce for your business.
Find out if this works for your market
The only thing you'll regret is not booking it 6 months ago.
Client wins
Recent Results.
12 weeks
Booked out solid
Remodeling, CA
47
New customers in 30 days
HVAC company, Florida peak season
1,218%
Return on ad spend
Plumbing business, Ohio, month one
$1.57
Cost per lead
Septic cleaning, CT, Google Ads
8 hrs
First Lead in after Google Ads launch
Capture high-intent searches instantly
$20K
additional revenue in 6 weeks w/ Google Ads
Drywall repair, CA, used to rely on Angi
Who's Behind This
Built by someone who's done the work.
Ben Desjardins
Founder
Operator
Builder
Hi! I’m Ben Desjardins, founder of Sure Shot Systems. Not to brag, but here’s a few highlights of my career (so far). At 25, I was presenting my software in front of the United Nations. Since
then, I’ve built and exited three companies, started a food bank in Costa Rica during the
pandemic, and spent 20+ years in the trenches of growth marketing.
I built Sure Shot Systems after watching too many skilled contractors get squeezed out of their own market by lead platforms and agencies that…
Read More
$37
Average CPL
12 weeks
Clients booked out
$1.57
Ad spend close
The contractors winning in your market have a system.
Every month you wait is another month of shared leads, unpredictable revenue, and a competitor building visibility in the spots you’re not covering.
Book your free strategy call
The only thing you'll regret is not booking it 6 months ago.
FAQ
Questions? Answers.
I already have an agency.
I don’t have time to deal with this.
Why no contract?
How fast will I see results?
What does it cost?
WHY COST PER CUSTOMER DROPS
Single-surface marketing is linear. The LDC Framework
compounds.
When you rely only on paid ads, every customer carries the full cost of every click that didn’t convert.
Add the map pack and organic layers, and calls start coming in from free clicks.
As those layers develop, your ad budget covers a smaller share of your total lead volume.
Your blended cost per customer drops. That’s not theory, it’s what your numbers will show after month three.
Your local business growth partner
© 2026 Sure Shot Systems LLC
$20K in new business in 6 weeks
First job from Google Ads in 8h: $1.57 ad spend
More jobs than Angi, Thumbtack and Yelp combined
Visible in Google Map pack in all service areas after 3 months
First job booked in 8 hour
for LOCAL Contractors
There's more demand in your market than you're capturing.
Customers are searching for exactly what you do. Most of them hire someone else not because that contractor is better, but because they're more visible online.
The LDC Framework fixes that.
Book your free strategy call
Takes 15 minutes. No pressure. No obligation.
Book a call
$20K
New revenue in 6 weeks, drywall contractor, used to rely on Angi
$1.57
Ad spend to land the first job, 8 hours after we activated a new ad
+2 crews
Hired 4 months after starting with us, still booked 5 weeks out
3 months
Average time to rank on Google’s Map pack across all service areas
The Problem
Customers can pick a contractor from 4 surfaces on Google. You’re probably showing up in one.
People in your service area are searching Google right now for exactly the service you offer. Roofing, flooring, HVAC, painting, remodeling, plumbing.
Google shows four separate surfaces on every search: paid ads, the local map pack, organic listings, and AI-generated answers.
Every customer picks one business from one surface. If you’re not on that surface, you didn’t exist in their decision.
Businesses visible across all four surfaces capture 60 to 75% more demand than contractors only visible on one.
Sound familiar...?
Paying for shared leads on Angi or HomeAdvisor, competing with 4 other contractors before you've said a word
Running ads but only showing up once while a competitor takes three spots on the same page
Feast-or-famine months that depend entirely on how many referrals came in
An agency that built a website and some blog posts and called it done
Each of those approaches captures demand from one surface. The rest flows to whoever shows up everywhere else.
THE LDC FRAMEWORK
The Layered Demand Capture Framework
The LDC Framework is the fastest method to capture existing customer demand across all four surfaces on Google.
01
Conversion Layer
Your website gets optimized before we scale traffic. A site converting at 4% instead of 2% cuts your cost per customer in half across every surface. No website? We’ll build one.
02
Sponsored Results
The fastest path to revenue, your ads capture high-intent buyers immediately. Generates revenue from week one and gathers data that informs every other layer.
03
Organic Search
SEO optimized blog articles capture research-phase demand with content that compounds. Free traffic that lowers your cost per new customer.
04
Google Map Pack
We add location-specific service pages to your site for every city and neighborhood you cover. More local pages means better ranking on Google Maps, not just one city, every city.
05
Authority Building
We create backlinks from local and industry-specific directories that signal trust to Google. Lifts your organic rankings, strengthens your position in the map pack, and primes your visibility in AI answers.
06
AI Overviews
The fastest-growing surface on Google. Built on the authority and content already in place, no extra spend required.
No other agency offers the LDC Framework. It’s proprietary to Sure Shot Systems.
Still Skeptical?
This works even if…
01
You tried Google Ads and lost money.
We leave nothing to luck. Our manual targeting approach is built differently, and we’ve turned around accounts that failed with other agencies. The methodology matters more than the platform.
02
You tried SEO and saw nothing.
Generic SEO without local intent targeting is visibility theatre. The LDC Framework builds organic presence around the exact searches that convert to booked jobs in your market.
03
You hired an agency and got nothing to show for it.
Most agencies cover one surface, assign a junior coordinator, and lock you in for 12 months. We cover all four surfaces, Ben stays your direct point of contact. Our clients saw more new revenue in 3 months than in 18 months with other agencies.
04
You don’t have a big marketing budget.
The LDC Framework is sequenced so Month 1 pays for itself. Most clients see their first direct leads within 7-14 days. The first layer funds the next one - you don’t need to spend everything upfront.
05
You’re already busy and don’t want more volume.
We can pace the ramp and focus on lead quality over volume - higher-value jobs, less price shopping, better customers. Predictable lead flow makes it easier to hire and plan.
What You Get
Everything you need. Nothing you don't.
30 new customers every month, starting in as little as 7 days. If we don’t deliver, you get your money back.
LDC Framework strategy built for your specific market and service areas
Content strategy to capture organic, research-phase demand
Website conversion audit and fixes before we drive traffic
Month-to-month model, one focused objective per month, in sequence
Local SEO and map pack optimisation across all your service areas
Ben (the owner) as your single point of contact throughout
Location-specific pages that expand your map pack footprint
Transparent reporting - you always know what’s working and what it cost
Month-to-month. No long-term contracts. Pause or cancel anytime.
Find out if this works for your market
Ben takes every strategy call himself - which means spots each month are limited. On the call he’ll look at your market, your current setup, and tell you exactly what the LDC Framework would produce for your business.
Find out if this works for your market
The only thing you'll regret is not booking it 6 months ago.
Client wins
Recent Results.
12 weeks
Booked out solid
Remodeling, CA
47
New customers in 30 days
HVAC company, Florida peak season
1,218%
Return on ad spend
Plumbing business, Ohio, month one
$1.57
Cost per lead
Septic cleaning, CT, Google Ads
8 hrs
First Lead in after Google Ads launch
Capture high-intent searches instantly
$20K
additional revenue in 6 weeks w/ Google Ads
Drywall repair, CA, used to rely on Angi
WHY COST PER CUSTOMER DROPS
Single-surface marketing is linear. The LDC Framework
compounds.
When you rely only on paid ads, every customer carries the full cost of every click that didn’t convert.
Add the map pack and organic layers, and calls start coming in from free clicks.
As those layers develop, your ad budget covers a smaller share of your total lead volume.
Your blended cost per customer drops. That’s not theory, it’s what your numbers will show after month three.
Who's Behind This
Built by someone who's done the work.
Ben Desjardins
Founder
Operator
Builder
Ben Desjardins
Founder
Operator
Builder
Hi! I’m Ben Desjardins, founder of Sure Shot Systems. Not to brag, but here’s a few highlights of my career (so far). At 25, I was presenting my software in front of the United Nations. Since
then, I’ve built and exited three companies, started a food bank in Costa Rica during the
pandemic, and spent 20+ years in the trenches of growth marketing.
I built Sure Shot Systems after watching too many skilled contractors get squeezed out of their own market by lead platforms and agencies that…
Read More
$37
Average CPL
12 weeks
Clients booked out
$1.57
Ad spend close
FAQ
Questions? Answers.
I already have an agency.
I don’t have time to deal with this.
Why no contract?
How fast will I see results?
What does it cost?
The contractors winning in your market have a system.
Every month you wait is another month of shared leads, unpredictable revenue, and a competitor building visibility in the spots you’re not covering.
Book your free strategy call
The only thing you'll regret is not booking it 6 months ago.
Your local business growth partner
© 2026 Sure Shot Systems LLC